Tag: Management

November 8, 2018

Q: What’s the best way to ignite stalled revenue, especially if you have a limited marketing budget? — Mike, Colorado Mike, I think a little dating advice might be what you need. Many years ago, after my wedding, one of […]

November 1, 2018

From manager to creative, small business owners are used to wearing a lot of different hats with their startups. Balancing out the role means being able to act as a leader and that requires certain skills. Every leader may be […]

October 29, 2018

There are lots of business booby-traps that you need to avoid as a start up. Among the biggest are legal mistakes that can cost you a lot of money. Small Business Trends contacted Paul Kassabian, Legal Product Counsel at LegalZoom […]

October 26, 2018

As marketers, we are used to trying to influence people to make a purchase, but what about when you want to influence someone to do you a favor or agree with your opinion? Influencer marketing can be powerful — and […]

October 22, 2018

Surveys are a great way to get fast answers and collect valuable feedback you need to make important decisions. Did you know there’s a secret sauce to improve survey response rates? There is! Chances are you’re probably already doing a […]

October 18, 2018

Entrepreneurs may not want to think of their companies as “products,” but the truth is, the vast majority of successful startups end in acquisitions. In 2017, mergers and acquisitions accounted for 93 percent of the 809 venture capital-backed exits, yielding […]

October 16, 2018

Social media and public relations might seem like an odd pair upon first inspection. One is a new strategy, just over a decade old, while the other spans decades, even centuries. Can public relations and social media really work together […]

October 16, 2018

With 2.2 billion monthly active users, Facebook continues to be the most popular social media channel. But aside from just helping people connect with friends and family, the platform has also proven to be a boon for marketers across multiple […]

October 8, 2018

LinkedIn is a social site — a place for finding others and getting found. From personal experience, I can say with confidence that the more effort you put into using it the greater your ROI. There are many myths and […]

October 4, 2018

For business owners and entrepreneurs, every day presents a myriad of new business challenges. Chief among them is the constant and relentless pressure to grow your business in an increasingly competitive and noisy marketplace. As most businesses and consumers are […]