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Tag: Management


Management, Proposal Management

HubSpot’s CRM vs. Active Campaign: Which Is Best for Your Business?

April 16, 2021

Via: Business 2 Community

Choosing a customer relationship management (CRM) system is just like a fairytale, or at least that is how I am going to tell it. Also fairly warning now, there are Disney gifs ahead. This story has been told a once […]


Marketing, Software and Tools

10 Best Project Management Software For Small Business

April 15, 2021

Via: The Digital Project Manager

Quickly compare the best project management software for small teams with overviews, pricing, free trial, and evaluation criteria to consider. If you are a project manager for a small team, you have probably thought to yourself at least once: “Are […]


Marketing, Software and Tools

Hack Your Growth with This Conversational Marketing Platform

April 15, 2021

Via: Entrepreneur

Quick gut check: Have you been talking to or at your customers? You already know the importance of marketing, but if you’re not optimizing every effort, every campaign, you could be leaving money on the table. While strategic messaging and rich content can […]


Marketing, Marketing Strategy, Mergers and Acquisitions

The Marketing Challenges of Finding New Franchises

April 15, 2021

Via: Entrepreneur

Anyone familiar with the franchise industry knows that one of the most coveted acquisitions for a brand is a new franchisee. Paramount to the success and growth of a brand, franchisees represent the foundation, adding breadth and depth to the […]


Management, Proposal Management

How to Manage Customer Relationships with CRM

April 14, 2021

Via: Business 2 Community

Wouldn’t it be great to have a tool to help us track our interactions with customers to understand their needs better? And manage ongoing relationships with our customers as well as customer leads. It is cheaper to retain customers than […]


Marketing, Marketing Strategy

Top 5 B2B Marketing Strategies for 2021

April 14, 2021

Via: Business 2 Community

Keeping in mind what a rollercoaster 2020 was, a responsible B2B marketer ought to enter 2021 prepared. The game plan? Focus on a robust, flexible marketing strategy ready to tackle a year full of uncertainty. Today, we’ll explore five potent […]


Management, Strategy & Planning

Our “Attention” Problem

April 13, 2021

Via: Business 2 Community

Recently, I participated in a Clubhouse discussion, it was my first and I was surprised to be invited to be part of the panel. After the discussion, one of the hosts asked my impressions. “It was interesting, we covered a […]


Marketing, Marketing Strategy, Sales Experience

3 Powerful Ways to Retain your Customers for More Sales

April 13, 2021

Via: Business 2 Community

Most marketers use various marketing tactics to attract new leads for their business. But in doing so, they tend to forget their existing customers. Sure, you need to attract new leads continuously if you want your business to grow. But […]


Marketing, Sales Experience

How to Leverage a Customer’s Anchoring Bias in Business?

April 12, 2021

Via: Business 2 Community

Have you ever been shopping and saw an item on sale with a steep discount and thought “Wow, I can’t pass up this deal even though I may not have an immediate need for it”? Well, a clever marketing person […]


Legal

CodeX FutureLaw 2021: Computational contracts create a Big Bang in legal

April 12, 2021

Via: Legal Executive Institute

The bleeding edge of the legal industry is now building interfaces at the intersection of code and law through computational contracts. These computational contracts (sometime called smart contracts), according to Stanford University, are a universal Contract Definition Language that will allow terms and conditions […]