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Category: Marketing


Marketing, Sales Experience

5 Steps for Aligning Marketing and Sales in your Small Business

November 9, 2018

Via: Small Business Trends

Whether you’re an entrepreneur just starting out or you’ve been leading a business for a while, you understand that sales is key to growth. You don’t have to have all the answers to everything before you start your business, but […]


Marketing, Software and Tools

Add A New Dimension To Your Social Strategy With Instagram Tagging

November 9, 2018

Via: Business 2 Community

Instagram tagging can be a daunting and overwhelming part of any marketing strategy. It only takes a millisecond to insert the hashtag symbol, but this single keystroke can still have a dramatic impact on your Instagram following. On Instagram, tags […]


Marketing, Software and Tools

LinkedIn Advertising – How to Get Started

November 8, 2018

Via: Business 2 Community

How to use LinkedIn Ads to Promote Your Business Marketing your business online requires an advertising budget as part of your strategy. Whether your goal is to drive traffic to your website, create brand awareness, promote content or convert to […]


Marketing, Software and Tools

In-Market Audiences for Search: How & When to Use It

November 6, 2018

Via: Search Engine Journal

When the best of machine learning and display combine into new features for search, that’s what you call a game-changer. This year, that change was in-market audiences, with both Google and Bing rolling out in-market audiences for their search platforms […]


Marketing, Software and Tools

Why and How to Include Content Marketing in Your Strategy

November 5, 2018

Via: Business 2 Community

This is the time of year brands start planning for 2019. They look at their resources and budget, review previous key performance indicators and research popular trends to wrap into their next strategy. As you evaluate your plan for the […]


Marketing, Sales Experience

Why Sales Development Representatives Are Becoming Obsolete

November 2, 2018

Via: Entrepreneur

I got into sales for the same reason many others do. I had no other option. Yes, it paid well, but it slowly crippled the quality of many aspects of my life. My marriage was beginning to fail, my kids […]


Marketing, Software and Tools

How to Make Money with Amazon Alexa Skills

November 2, 2018

Via: Business 2 Community

These days, everyone wants an Alexa skill. Voice is an exciting platform that still has a lot of untapped potential—but is it a smart investment for brands or independent developers? One of the biggest questions people have about the platform […]


Marketing, Software and Tools

6 Unique & Free Keyword Research Tools You Didn’t Know You Needed

November 2, 2018

Via: Search Engine Journal

When it comes to SEO, keyword research is an important foundational step. It’s easy enough to dismiss keyword research in favor of the more generalized “write great content” strategy. The fallacy with this approach is that “great content” doesn’t differentiate […]


Marketing, Software and Tools

Thinking About Facebook Messenger Chatbots for Your Business? Here are 12 You Can Clone

October 31, 2018

Via: Small Business Trends

You can launch your first Facebook Messenger marketing chatbot in minutes, with no coding necessary, using a Chatbot Builder and these fresh new line-up of industry-based chatbot templates. Ready-Made Facebook Messenger Chatbots These Facebook Messenger bot templates serve specific types […]


Marketing, Software and Tools

Email Marketing 101: The SOAP Sequence

October 31, 2018

Via: Business 2 Community

There are various ways you can attempt to engage prospects through email marketing. Some of the most common tactics include compelling offer emails. The challenge with traditional marketing emails is that they often appear as pushy and end up in […]