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Category: Marketing


Marketing, Marketing Strategy

Why You Shouldn’t Take a Course to Learn Growth Marketing — and What You Should Do Instead

November 29, 2022

Via: Entrepreneur

Without customers, there’s no business. And how do you drive new customers or keep existing ones engaged? Simple. Growth marketing. It’s no secret that growth marketing is a valuable skill set to possess, from new startups to 30,000-employee behemoths like […]


Marketing, Marketing Strategy

How To Start Affiliate Marketing with No Money in 2023

November 21, 2022

Via: Entrepreneur

To start affiliate marketing without money, people often think you must become a blogger with a dedicated website — draining money and resources. Although it is helpful to have a blog when you can reinvest in your business and scale […]


Marketing, Software and Tools

6 Website Promotion Methods From the Web 1.0 Era That Still Work Today

November 21, 2022

Via: Entrepreneur

Promoting a website can take a lot of time and effort. Results are rarely immediate, and the process requires patience and consistency. To help spread the word, website owners usually turn to paid promotion via social media or search engines. […]


Marketing, Marketing Strategy

Make These 3 Marketing Moves to End 2022 Stronger Than Ever

November 21, 2022

Via: Entrepreneur

Every industry is different when it comes to approaching the end of the year. Some businesses may view October through December as their busiest months, whereas others use the time to prepare for a new year and other upcoming busy […]


Marketing, Marketing Strategy

How To Use Promotional Pens Effectively For Your Business

November 18, 2022

Via: Small Biz Club

Writing and jotting down notes are parts of nearly everyone’s daily lives. Whether it’s for work, scrawling down a grocery list, or trying to write down email addresses, a pen can be a handy thing to have. And have you […]


Marketing, Sales Experience

3 Business Lessons To Learn From Grant Cardone

November 18, 2022

Via: Entrepreneur

Grant Cardone is a legend in the world of business, property and sales. He has built an empire and a personal brand that is known around the globe. While not everything he does can be applied to every business, many […]


Marketing, Marketing Strategy

6 Marketing Pitfalls That Can Haunt Your Company

November 17, 2022

Via: Entrepreneur

Marketing can be a tricky balance. It’s not just about finding great ideas, but making them work for a target audience appropriately and meaningfully. It also comprises a number of parts, or “tools,” and wielding the right ones can be […]


Marketing, Marketing Strategy

4 Guiding Principles for Building and Deploying a Great PR Strategy

November 15, 2022

Via: Entrepreneur

Often new companies think about public relations at the moment of the launch and not much after that. However, PR is an ongoing effort that should always be kept alive. Public relations is not just about writing good press releases. […]


Marketing, Marketing Strategy

How Brands Can Turn Short-Term Rewards Into Long-Term Loyalty

November 15, 2022

Via: Entrepreneur

There are about 4 billion loyalty program memberships in the U.S., and they’re all fueled by some type of reward. Yes, even Starbucks’ recently-announced metaverse loyalty program is expected to deal in NFTs (a fancy way of saying a digital […]


Marketing, Marketing Strategy

5 Proven Ways to Reach a Global Audience for Your Business

November 10, 2022

Via: Small Biz Club

Successful businesses often start considering going beyond their own market to attract new clients abroad and continue growing. Expanding internationally opens new opportunities for companies, creating new revenue, improving profitability, and enhancing the brand’s reputation. However, global expansion is a […]


Marketing, Software and Tools

Twitter Introduces NFT Profile Pictures

November 10, 2022

Via: Small Business Trends

Elon Musk is continuing his overhaul of Twitter by introducing the ability to use an NFT as a profile picture. Twitter Introduces NFT Profile Pictures By using an NFT as a profile picture, people will be able associate a Twitter […]


Marketing, Software and Tools

New Tools for Creators to Make Money on Facebook and Instagram

November 10, 2022

Via: Small Business Trends

Meta are launching several new tools and features to help creators on Instagram and Facebook expand their reach, grow their global audience and earn a good living. There are new money-making opportunities and ways to engage followers and fans, so […]


Marketing, Marketing Strategy

How Small Businesses are Preparing Their Marketing Strategies for a Recession

November 9, 2022

Via: Entrepreneur

All of the talk of a recession is forcing small business owners to hope for the best and prepare for the worst. To understand how small businesses are preparing, I contacted several marketing agencies that specialize in working with entrepreneurs […]


Marketing, Marketing Strategy

4 Lies About Marketing That Tech Startups Need to Stop Believing

November 8, 2022

Via: Entrepreneur

You might be a seasoned marketing leader or entrepreneur, but each launch experience always teaches you new lessons. Because of that, we can recognize some imperishable truths and success myths embracing this niche. After advising dozens of startups in AI, […]


Marketing, Marketing Strategy

Why Franchise Brands Need to Start Utilizing Video Marketing

November 8, 2022

Via: Entrepreneur

It’s been said that three-quarters of our knowledge comes to us from our sight — visually. This makes it all that much more confusing that franchise brands still fail to utilize the video marketing options at their disposal as part […]


Marketing, Marketing Strategy

The Ecommerce Guide to Winning Black Friday and Cyber Monday in 2022

November 7, 2022

Via: Entrepreneur

Many are forecasting bad news for this Black Friday and Cyber Monday. Revenue generated from the fourth weekend in November has increased just about every year, but is this the year we see the trend busted? A recession, inflation and […]


Marketing, Marketing Strategy

What’s the Deal With Disruptive Marketing and Should I Be a Disruptor?

November 2, 2022

Via: Entrepreneur

As marketers, we are always trying to stand out from the crowd. Enter: disruptive marketing. Think back to 20 years ago when Steve Jobs said that iPhones would replace computers. People didn’t believe him at the time, but I bet […]


Marketing, Software and Tools

Why customer experience is at the center of metaverse retail

November 2, 2022

Via: Venture Beat

In the last decade, advancements in technology have reshaped how retail companies do business. Following COVID-19, new and immersive technologies like virtual reality (VR), extended reality (XR) and mixed reality (MR) are changing consumer behavior, employee expectations and the shopping […]


Marketing, Marketing Strategy

6 Key Benefits of Starting Your Own Live Show

November 1, 2022

Via: Entrepreneur

Live internet shows are becoming more popular in the marketing world as an alternative to traditional means of marketing. I started with a podcast and switched from the podcast to my own live show because I wanted to use more […]


Marketing, Marketing Strategy

3 Ways To Help Grow Your Lending Business

November 1, 2022

Via: Small Business Trends

Building a career as a mortgage lender can be incredibly rewarding — both for financial gain and satisfaction. But it can feel intimidating when you’re first starting, especially when there are other well-established professionals around you. However, there are gaps […]