Tag: marketing

October 13, 2021

Facebook is among the most used social media platforms for communication and interaction. As a marketer, you can create your business page and build connections with your potential customers and followers. Generally, valuable content, video posts, and the classic organic […]

October 11, 2021

The classic lifespan of successful products is a story in four parts: Introduction Growth Maturity Decline How this story plays out has a lot to do with the type of product and how it’s improved over time, if at all. […]

October 11, 2021

This is an incredibly busy time in eCommerce. As the pendulum is swinging back towards brick and mortars and the world reopens, Q4 puts a lot of pressure on marketers to make up for the losses incurred earlier in the […]

October 5, 2021

Our thoughts, feelings and actions are simply the results of neural activity in the brain. Marketers widely use insights from neurobiology to guess consumers’ desires. Thanks to neurobiology, it is possible to predict consumers behaviour and even manipulate their decisions. […]

October 4, 2021

Planning refers to the process of deciding in advance the objectives that are to be achieved during a given period, in which the alternative courses of action are being formulated to achieve them, and the best course of action is […]

October 4, 2021

20 years ago (holy cow, I wish I wouldn’t have said that out loud!), I had a job at a small advertising agency in St. Paul. I worked as a proofreader (and very part-time copywriter) at this agency. As a […]

September 29, 2021

When I transitioned into the marketing field after teaching elementary school students for over a decade, I initially thought that the two realms would be completely separate from each other without much overlap. I prepared for a steep learning curve […]

September 24, 2021

Most brands waste a huge amount of money on marketing. The reason is simple. Most businesses hire graphic designers to build their websites and their collateral material. Graphic designers have degrees in design and have lots of coding knowledge. However, […]

September 20, 2021

The founder of a company not only needs to study the market well, come up with an excellent business idea and understand how to generate income with its help but also find money to launch a project. There are various […]

September 14, 2021

Having a visually stunning and highly informative webpage is a crucial tool for any business online that wants to make an impact nowadays. But if it’s to fulfill its intended purpose, your page needs appealing and effective content to engage […]