Tag: social media

December 6, 2019

When explaining the importance of social media videos to executives at companies that serve the B2B market, you’ll likely be met with dismissive chuckles and disagreeing head shakes. “Sorry, that’s just not what our clients want or care about,” would […]

November 27, 2019

The answer to the question is one to three times per week. We can narrow that down further once we describe why it’s important to constantly update your website. Benefits of Freshening Your Content New content on your website accomplishes […]

November 5, 2019

We’ve all heard, and maybe experienced, the Millennials’ challenge with face-to-face, interpersonal communication. Sure they can text and converse on social media but “they don’t answer their phones” and “they can’t hold a conversation in person.” Which begs the question, […]

October 29, 2019

We’ve all heard the term “Haters.” Social media expert Gary Vee says that we all need haters, and like it or not, how you respond or handle comments from haters can change the way people see your brand online. It […]

October 23, 2019

Fifteen years ago, if you had told me that PR and social media were going to work together and that we would use social media for PR, I may have chuckled. After all, social media was initially created to connect […]

October 16, 2019

Facebook recently hosted a global training program designed to help small businesses gear up for the upcoming holiday season. Boost with Facebook Holiday Bootcamp was held October 10. The social media giant also used the event to make a number […]

October 15, 2019

Are you popular on social media or have you been growing your business’ platform over time? While social media can provide great validation, it’s important to remember that you can pay yourself with likes, hearts, and retweets. Make Money with […]

October 14, 2019

Pinterest has 200 million monthly active users. And two thirds of them look at saved Pinterest content while they’re actually shopping. This means that retail businesses can make a major impact on their sales by making use of the platform. […]

October 3, 2019

Businesses and brands are constantly competing for attention on social media, and with all the noise and incessant messaging, how can you make your voice heard? You have to find ways to cut through the noise and stand out like […]

October 2, 2019

Businesses and brands are constantly competing for attention on social media, and with all the noise and incessant messaging, how can you make your voice heard? You have to find ways to cut through the noise and stand out like […]