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The Black Friday/Cyber Monday (BFCM) shopping bonanza is poised to be a solid one for merchants this year, despite increasing competition for holiday spending dollars from company-specific promotions such as Amazon Big Deal Days and others.
According to Deloitte’s 2023 Black Friday Cyber Monday Survey, U.S. consumers plan to spend an average of $567 — up 13% from last year — during the BFCM shopping events from Thursday, November 23 through Monday, November 27.
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