TikTok is stepping up its game with the introduction of the Artist Impact Program to its Commercial Music Library. With this new development, small businesses can now harness the power of music in their marketing strategies and connect more effectively with their audience on a global scale.
TikTok, the platform known for its power to spark cultural trends, is giving businesses access to over one million songs from emerging and established artists worldwide. The Commercial Music Library (CML) was introduced to help brands find the perfect soundtrack for their content, making it easier than ever to engage audiences in innovative ways.
