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Tag: email strategy


Marketing, Software and Tools

Email Reactivation – Strategies to Win Back Dormant Customers

November 20, 2019

Via: Business 2 Community

As part of any good email strategy, customer acquisition, retention and reactivation are all components of a solid email plan. Acquiring new customers will always be a goal but focusing on retention is key. 65% of a company’s business comes […]


Marketing, Software and Tools

6 Proven Local Email Marketing Ideas For Small Businesses

October 18, 2019

Via: Business 2 Community

Email is often underutilized by small, local businesses despite the fact that it boasts a whopping 122 percent ROI — more than four times that of social media and direct mail. Whether you own or operate an auto repair shop, […]


Marketing, Software and Tools

5 Ways to Use Email in Your Next Digital Marketing Campaign

August 16, 2018

Via: Business 2 Community

When it comes to launching a new digital marketing campaign, there’s a lot to consider. You need to align your campaign across teams and make sure each platform (and team member) is ready to do its job. Are your current […]