Tag: Social Engagement

Marketing, Marketing Strategy

How Does Social Media Fit Into the Lead Generation “Funnel”?

December 7, 2023

Via: Small Business Trends

Social media must integrate with lead generation efforts. For B2B digital marketers, that’s a foregone conclusion. Social media’s fit with lead generation can be challenging to grasp at first. This is partly because communication processes in a traditional B2B lead […]

Marketing, Software and Tools

5 Ways Entrepreneurs Can Increase Social Engagement

July 14, 2016

Via: Business 2 Community

When you look at the numbers, the extent to which social media has become an integral part of our lives is shocking. The average user spends 28% of their time online on social media, a figure that amounts to 1.72 […]