Ever gotten an email like this?
“Hey! I love your product. It’s the perfect solution for our company! But we’re a small business, just me and a developer, and there’s no way we can afford your pricing. Any chance you could give us a discount?”
Discount requests like this happen all the time. You could be selling your product for $5 and you’d still have people asking for a discount. So what do you do?
Most sales reps listen to their story, weigh the pros and cons, and decide whether to make an exception.
Don’t be like the rest.