2020 has been a challenging year and 2021 promises its own challenges. But let’s not allow that to detract from your personal brand. With that in mind, let’s look at some personal branding tips that will help you to succeed in 2021 and beyond.
But first, why should you even care about building a personal brand?
Why Personal Branding Is Important
A personal brand is not that different from a company’s brand. Instead of showcasing a store or product, you’re marketing yourself — mainly, your knowledge and expertise.