Recently, I’ve been somewhat fixated on the concept of methodologies. I wrote Which Sales Methodology and The Next-Gen Sales Methodology. The first article focused on current sales methodologies, I referred to an article discussing 21 Sales Methodologies. In the second, I suggested a Project Management/Problem Solving approach to the next gen sales methodology.
I wanted to test some of my thinking about both the current and future methodologies. In doing this, I developed the following premise:
“For a selling methodology to be effective, there has to be a buying analogue/counterpart to the methodology”