Barbie, the iconic doll brand, will debut its highly anticipated movie on July 21. This groundbreaking movie not only promises much-needed nostalgia but will also serve as a catalyst for Barbie to further acquire the multicultural consumer. Over the years, Barbie has recognized the importance of embracing diversity and inclusion by creating dolls representative of all women. To date, the dolls have 35 skin tones, 97 hairstyles and nine different body types. Barbie also recently designed its first doll with Down syndrome in partnership with the National Down Syndrome Society.
