March 15, 2019

How to Create an Effective SEO Strategy for Your Business Website Recently I talked about what voice search technology means for your business. It’s such an important topic that I decided to write a second part related to SEO this […]

March 15, 2019

I recently made a trip to Home Depot to buy a replacement light bulb for my bedside lamp. On any given year, I spend 0% of my time thinking about light bulbs. I’ve never googled “the best light bulbs”, nor […]

March 15, 2019

Think of them as your customers—even when they’re heading out the door. That’s the ideal approach when a customer lapses. Churn is built into every business model, but just because churn is expected doesn’t mean it has to be accepted. […]

March 14, 2019

Search engine algorithms are ever changing, which means that anyone with a website needs to stay up to date on today’s SEO marketing trends. Not only is new technology changing the way humans search, but search engines crawlers are using […]

March 14, 2019

Digital publishers: you can improve your website earnings by fixing technical errors in your site and by improving your existing content. Add in the right advertising revenue source for good earnings, and you can turn your publication into a recurring […]

March 14, 2019

If you wanted to try the local restaurant with a big sign that claims, “The best food in town!” but hear from someone you know that the food and service are just okay – do you still go? Your decision […]

March 13, 2019

The US economy continues to flourish. But data shows tariffs beginning to weigh on businesses of all sizes. Yet, 74% of small and medium-sized businesses seem willing to take big risks this year to ensure their success. The data comes […]

March 13, 2019

Q: Before I launch my business, how can I set myself up for success while limiting risk? — Jack, Portland, Oreg. If you obsess about making sure your business won’t fail — rather than figuring out how to make it […]

March 13, 2019

After deciding you need to hire a virtual assistant, finding the right one can be a challenging task. You need someone reliable, professional, and coachable, but sometimes good work is hard to find. How to Find a Personal Assistant Here […]

March 12, 2019

From celebrity endorsements to ultra-niche micro influencers, the use of influencer marketing doesn’t show any signs of slowing down. There’s power in its ability to help brands stand out and expand their reach to audiences they normally wouldn’t have access […]