Tag: Super Bowl

Marketing, Marketing Strategy

Why Super Bowl Commercials Are the Ultimate Marketing Play

February 9, 2024

Via: Entrepreneur

Of the estimated 113+ million viewers who tuned in for the Super Bowl LVII in 2023, around 43% tuned in primarily for the advertisements — a far cry from those of us who groan at even 15-second-long ads. Super Bowl […]

Marketing, Marketing Strategy

4 Ways Small Business Owners Can Capitalize on Big Events

February 5, 2024

Via: Entrepreneur

More than 100 million people are gearing up to watch the big game on Sunday. Between watch parties, wings, beverages, commercials, the halftime show and much more, excitement is widespread. Beyond entertainment, the game serves as a super opportunity for […]

Management, Strategy & Planning

Perfecting the art of data storytelling

May 4, 2022

Via: Venture Beat

Data is a powerful storytelling source. We often uncover new truths, undiscovered trends, even potential warnings when using data to tell a story. But as powerful as data can be, it can also be misleading and filled with bias. Here’s […]