2020 has set milestones in ways that we expected: the biggest year yet for eCommerce sales and activity, according to marketing software company Klaviyo. It also set milestones we didn’t expect, like demand spikes that were so high during the initial phase of the pandemic that even Amazon was overwhelmed. Call me Captain Obvious, but the customer is always right, and the events of this year have only proven that to be just as true as ever. If you’re going to make one New Year’s resolution for your business, make your customers happier. From the sales process to support, what are you doing to make that happen? Here are eight ideas to get you thinking.
