Businesses now operate in a digital ecosystem generating a massive amount of data. And making sense of this information is key to ensure the success of your business.
So, it is not surprising 67% of small businesses are spending more than $10K a year on analytics. Even more revealing is the fact that 100% of the respondents in the survey are using a data analytics solution.
The information comes from a survey carried out by Onepath to better understand data analytics trends by SMBs. Managers and executives in small and medium-size businesses took part in the survey on the topic of data analytics.
