If you are not using your personal Facebook as a tool to build awareness for yourself or your company’s brand, you are missing out on arguably the world’s most powerful, free marketing tool.
Yes, I did say “free.”
Facebook is used by more than half of the world’s online population, and by the end of 2015 it had more than 1.5 billion monthly users. In addition, the average smartphone user spends one out of every five minutes on Facebook. AOL had a dream to monopolize the Internet in 1985. Facebook has realized that dream today.
