The year is 2020, and it’s now more than ever that we pay extra attention to what’s being said about people, institutions, and companies online. Even more so, online is officially the place where reputation is built or ruined, public support is gained or lost, and clients are won or driven away.
It is, therefore, no longer a question of whether companies need social media management and online brand monitoring. The question is how to run it efficiently and smoothly. Luckily, in the year of 2020, brands can turn to any and every kind of SMM tool.
