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Can You Be a Digital Minimalist AND a Marketer?

February 10, 2021

As a bit of a minimalist in my own life (I prefer to call myself an “essentialist” after reading Greg McKeown’s book of the same name), when I picked up Cal Newport’s book, Digital Minimalism, I immediately liked the idea.

In fact, I already practice digital minimalism in some ways:

  • I don’t have any social media notifications on my phone or my laptop. The only apps that go “ding” are text messages and phone calls.

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