For many retailers, being outside the Christmas holiday shopping season means slower sales.
Yes, there are other major holidays including Easter, Mother’s Day and Father’s Day. But is that all your retail store has to look forward to? Not if you take advantage of the many other obscure holidays and weird national holidays that can be tied to retail specials and sales.
I recently learned about Singles’ Day, a Chinese holiday that got its start in the 1990s when a group of young male college students decided to create a special day to celebrate their freedom in response to Valentine’s Day.
