We’ve come a long way since the soft launch of our mobile game, Walking War Robots, on iOS in 2014 — our monthly revenues have grown to $1.3 million, and we released on Google Play. Over these years, we repeatedly encountered problems that allowed us to get where we’re at now.
Based on our previous experiences, we developed a methodology for creating and evolving our game that relies heavily on rigorous re-evaluation of data and analytics, but on on constant experimentation within the game that allowed us to test new hypotheses and make it more fun.