While you’re updating to adapt to the changes that come with COVID-19, be sure you’re including local marketing strategies.
What do I mean by that?
Well, simply put, I mean that you should be making updates that drive local traffic. I know that may sound confusing when your brick and mortar location may be temporarily closed. But it will make more sense as we go along, so stay with me.
In this article, I’m going to explain what local marketing is and why you need to do it. Then, we’ll talk about what needs to be updated and how it should be updated in order to make sure that your marketing efforts are local, as well as global.
