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Tag: Social Media Analytics


Management, Proposal Management

How Brands Can Respond to Rising Risks of Boycotts

September 13, 2019

Via: Business 2 Community

Consumers are more inclined to boycott businesses than ever. Reasons for boycotts are numerous. Boycotters might accuse companies of being racist, unpatriotic, anti-family, anti-LGBTQ or politically wrong-headed. They sometimes base their charges on false information. Most recently, businesses have become […]


Marketing, Software and Tools

How Social Media Analytics Can Help You Discover Major Issues With Your Brand

December 20, 2017

Via: Business 2 Community

The most popular use of social media analytics is for the review of a campaign ran on a particular platform. Of course, digital marketing agencies and experts across the globe also use insights in a variety of different ways. Some […]