Have you heard the latest buzzword, Disruption? It’s the offspring of buzzwords like “Growth Hacking” and “Pivot”. And, it’s in the spotlight because disruption is a key component of new ways of thinking about things and creating new products and services.
This week’s book list is a collection of marketing books dedicated to the idea of disruption, disruptive innovation and disruptive entrepreneurship.
This list will take you on a journey via some of the most popular and defining books about disruptive innovation, entrepreneurship and marketing.