Currently the topic of Influencer Marketing is on everyone’s lips, many wonder how necessary it is to integrate influencers into their digital marketing strategies, and if it really generates tangible benefits for their brands.
In my experience, I have seen how in recent years various brands have invested part of their advertising resources to support Influencer Marketing , to better position themselves in the market, grow their number of customers, stay in the taste of consumers and others. The figures that prove it.
