While chatbot marketing in Facebook Messenger is a new marketing discipline, we aren’t executing campaigns in the Wild West.
With Facebook Messenger marketing best practices in place, the reward is audience engagement to the tune of 80% engagement rates.
Chatbots done well delight customers and streamline purchasing.
If you think chatbots can help your business, there aren’t too many Messenger marketing playbooks available.
When you’re looking for guidance and best practices in the uncharted territory of Facebook Messenger marketing, you can start here.