Google today announced the addition of three new features to AdWords Expressintended to help small businesses reach a larger audience and better understand the impact of their ad campaigns on bottom line results. The new features are:
New Google Adwords Express Features
Ad Scheduling
Advertisers can now opt to run ads at specific times, a feature that was only available to AdWords‘ users previously.
“Ad scheduling is a simple way to make sure your ad only runs at times you choose (during your hours of operation, for example), so you reach your customers at exactly the right time,” said Kavi Goel, senior product manager, AdWords Express, in the announcement.
