While most e-commerce website owners worry about maintaining a positive online reputation, many brick-and-mortar companies that don’t sell goods online don’t think that is something they need to worry about. The truth is that way of thinking is false, and can seriously hurt their business. It can take a single negative bad review to diminish a brand’s credibility, which is why online reputation is important and needs to be monitored and managed on a consistent basis. How do you boost your online reputation? Start with the following three steps.