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How to Establish (Realistic) Sales Quotas

April 3, 2019

Sometimes setting your sales quotas may feel reminiscent of a certain children’s story with three bears and their family home. Unfortunately, a lot more hangs in the balance than choosing the right porridge. According to one study, 67% of sales reps don’t reach their quotas. That’s bad for team morale, and bad for the company.

So, what if you’re done playing the role of Goldilocks and would like to finally find the sales quota that’s “just right” for your team? Here are six strategies that you can use to establish sales quotas that are realistic for your team and as an individual.

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