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Social Media Lead Generation: How to Do it Right

July 29, 2020

Via: Business 2 Community

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Social media commands the attention of billions of people and cuts across every income level and social class. If you’re looking for your customers, they’re on social media.

The challenge is that most of the things marketers and businesses do on social media are interrupting them. People don’t log on to Facebook to see your ad or clever CTA. They’re not on Snapchat to see that subtle product placement. Irrespective of what you believe, they’re not on Instagram to be influenced.

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