Tag: B2B technology

Marketing, Sales Experience

5 Big B2B Technology Marketing Mistakes – and How to Fix Them

April 26, 2018

Via: Business 2 Community

In my line of work, I see a lot of different content marketing strategies and tactics. Some are definitely winners, while others are … not. Content marketing is an incredibly powerful tool in persuading your prospect to consider your service […]

Marketing, Software and Tools

Here’s How to Stretch the Value of Video Across Social Media

January 23, 2018

Via: Business 2 Community

Many B2B technology brands today are not taking advantage of video content that can be reshared across social media platforms. Most videos are demos, training videos, interviews with executives at conferences, and other reels which are relevant to a company […]