January 15, 2020
Via: Business 2 CommunityIf there is one social media platform that is exclusively business-to-business in it’s approach and ethos it has to be LinkedIn. This platform has consistently made clear that it is the home for professionals on social media. It has to […]
July 19, 2018
Via: EntrepreneurRecently, business-to-business (B2B) buyers have begun to resemble consumers when it comes to watching videos. According to Google, 70 percent of B2B customers watch videos on their path to purchase. The Content Marketing Institute reports that in 2015, 76 percent […]
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