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How to Continue Your Small Business Success After the Holidays

January 30, 2017

The holidays are an extremely profitable time of the year for businesses of all sizes. After all, they can account for 20-40 percent of a business’ yearly sales.

But what about after the holidays? Budgets are tighter, consumers are exhausted and it can be hard to make the idea of shopping again appealing at all.

Don’t let your marketing efforts go stale in the post-holiday shopping season. Your consumers are tired, but they’re still keeping an eye out for the next appealing product or service. Here’s what you can do to keep your business’s holiday success going.

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