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Tag: Analysis


Management, Strategy & Planning

Business Metrics You Should Analyze Every Year

March 25, 2024

Via: CO

Ideally, your gross profit margin should be stable or growing. It indicates that your revenue is higher than your expenses. If your gross profit margin is negative or decreasing, it’s a sign that you should cut costs, try a new […]


Marketing, Marketing Strategy

How to Do Market Research

August 6, 2021

Via: Business 2 Community

You can’t launch an advertising campaign and build a marketing strategy without sufficient information — it’s a business risk. Successful marketing research will help launch products that are interesting to the audience. It’s not always low-cost to do research, but […]


Management, Strategy & Planning

6 Steps for Reaching B2B Users

August 3, 2020

Via: Business 2 Community

B2B users are a whole different ballgame in the marketing community. Treating them the same as B2C audiences won’t bring in the engagement and revenue businesses are looking for. Marketers can look at building a project management plan for engaging […]