Tag: Facebook

May 15, 2023

In a move set to impact small businesses, Facebook announced on May 9, 2023, that it is updating and expanding its testing of Ads on Reels. The updated testing will allow more creators to earn money by creating and sharing […]

April 21, 2023

Looking to start a dropshipping business but not sure where to begin? Choosing the right dropshipping niche is key to your online business success. In this article, we’ve done the research for you and narrowed down the top 20 best […]

March 2, 2023

Social media history encompasses a far greater period than many might expect. While social media as we’ve now come to know it, might be more closely associated with the likes of Myspace, Facebook and Twitter, people have been engaging in […]

February 21, 2023

Instagram recently expanded the gifts feature so that more creators can earn money from their audience. The expanded feature began testing in November last year, with followers able to show their appreciation to their favorite creators through direct monetary support. […]

January 4, 2023

How can businesses benefit from the Facebook app? The social media giant’s Facebook Marketplace feature offers a simple and convenient way to buy and sell online. Whether small business owners are looking for tools or supplies, or they want to […]

November 10, 2022

Meta are launching several new tools and features to help creators on Instagram and Facebook expand their reach, grow their global audience and earn a good living. There are new money-making opportunities and ways to engage followers and fans, so […]

October 20, 2022

Ask any Chief Marketing Officer if they want to keep most of their advertising spend and resources within the twin-tower ecosystems of Google and Facebook. My guess is that nearly 100% of them will give some sort of “no,” even […]

August 27, 2022

When it comes to building a brand, social media remains one of the best tools in aiding a business in reaching its target audience. The medium builds brands, provides customers with information about their debut, and gives them a chance […]

July 5, 2022

Social media advertising is an effective and affordable way to generate traffic and build awareness for your project. Many businesses realize that and hence the competition is likely to get fierce. With so many brands competing for your target customers’ […]

May 16, 2022

In recent years the practice of marketing and advertising has gone through different types of platforms. In the digital age, digital means of marketing and advertising are practiced with different technologies and platforms. Live streaming is one of the technologies […]

January 5, 2022

Social media’s ability to create viral campaigns and build communities is a powerful tool for companies and organizations to reach new and current customers. This is especially true when it comes to Facebook. With so many business owners already using […]

December 9, 2021

With more and more brands joining the social media scene, the competition for gaining the user’s attention also becomes fiercer than ever. And reaching a satisfying engagement level turns into a bigger and bigger challenge. Maybe especially in Facebook’s case, […]

November 17, 2021

When you want to buy a product online, what’s the first thing you do? If you’re like most people, you look for reviews. Studies show that, on average, 72% of shoppers refuse to take action on a website until they […]

November 10, 2021

The best way to learn is by doing. The thing is, if you’re looking to learn Facebook ads, “doing” involves spending money and competing against thousands of other businesses. So if you’re not careful, trial and error can quickly turn […]

November 8, 2021

Facebook , Instagram and its entire network of services, including WhatsApp , and even the internal communication tools themselves fell on September 4 for almost six hours. Although a month later saying 6 hours seems not to be so bad, […]

October 14, 2021

Over the last 12 years I’ve been a consultant, I’ve conducted a lot of social media audits. And one trend I continue to see in many of those audits is brands attempting to drive organic traffic to their web sites […]

October 13, 2021

Facebook is among the most used social media platforms for communication and interaction. As a marketer, you can create your business page and build connections with your potential customers and followers. Generally, valuable content, video posts, and the classic organic […]

October 7, 2021

Today I want to talk about critical R.A.C.E Theory. Now I’m not talking about the kind of Critical Race Theory that’s taught in institutions. I am not talking about anything political or even something that has to do with NASCAR. […]

September 27, 2021

Facebook has announced a collection of new tools designed to help businesses in their communications with prospective customers. From ads that encourage people to message them, to free access to QuickBooks and Canva Pro, there are a host of new […]

September 22, 2021

It’s no secret that Facebook is the largest social media platform in the world. So much so it could be an independent country! But what isn’t so clear is how to actually use Facebook to increase your engagement. Today we […]